As unnecessary consumption is one of the roots of suffering in our world, yea. I don’t like sales culture. You don’t need any “good deals” in your life, it’s not going to make you happy. And your Pavlovian response to a fictitious holiday is the theme of the article.
Game not selling well? Find a tweet from a nobody talking about your shitty game being “woke.” Sensationalize it, position yourself as a bastion fighting against the hordes, imply that only by purchasing the failing game can the average liberal “fight back.”
Profit.